As I've stated here before, I feel more at home in Target than I do in my own dwelling. For example, I have no idea where the light bulbs are in my house — but I know where they are in Target. You could blindfold me in the Albany Target parking lot, and I'm convinced that in less than 10 minutes, I could still find a 12-pack of Diet Coke, a Super Mario Bros. T-shirt and a cordless screwdriver — and return a slightly used garden hose and buy you an Icee on the way out.
That is, until last month, when some Target executive decided it would be cool to TOTALLY SCREW WITH THE FLOOR PLAN. Suddenly none of the food was where it was supposed to be, and the southern end of the store was covered in thick white plastic, as if scientists were operating on E.T. inside. I couldn't have been more disturbed if I came home one day, and someone had removed all my bedroom furniture and replaced it with freezers full of chicken nuggets. Which actually isn't too far off from what my parents did when I went away to college …
So with my biases on the table, I present you my review of the new Target grocery store. As I learned in this Chicago Sun-Times article, this trend is happening across the country, and the employees refer to it as P-Fresh. (Which is also what I'd like to be called on the basketball court from now on. Seriously, I don't answer to Peter any more. It's "P-Fresh.") I learned in earlier posts that there's a heavy pro-Target contingent among this blog's steady readership. Please add your own thoughts to the comments.
To read the rest of this story please go to: San Francisco Chronicle
