More than 30 years after opening in Arden-Arcade, Ettore’s European Bakery & Cafe will expand to a second location in Roseville, set to open by early September.
At 8,500 square feet, the new outpost at 390 North Sunrise Avenue, formerly the site of ASR Restaurant & Lounge, will feature light subway tiles and warm wood accents, and will be almost double the size of the flagship location. “We want to maintain the traditions and the feel of Ettore’s as it currently exists, but we want to upgrade and update it,” says the group's COO Craig Powell. “We are going for a look that is timeless, unique and upscale.” The space will also have patio seating (with live music on select evenings), as well as a banquet area that will accommodate around 40 guests.
Just as at the original locale, which opened in 1985, glass cases will put the bakery’s expertly crafted European-style baked goods and desserts—think buttery croissants, layered Napoleons and decadent cakes—on prominent display, and the new spot will still offer the same bistro items, like the popular cinnamon roll French toast for brunch or the burger on a cheddar scallion bun for lunch or dinner, that have made Swiss-born Ettore Ravazzolo’s eponymous eatery a Sacramento staple.
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