ATLANTA — Cinnabon®, one of the world's most beloved and craveable brands is announcing the launch of its newest retail products in conjunction with Wholesome Harvest Baking®. The all new portfolio will introduce three items made with Cinnabon cinnamon including the Cinnamon Hearth Loaf, Cinnamon Pastry Bites and Cinnamon Scones. The full line of Wholesome Harvest treats are now available at Walmart stores across Canada.
"We couldn't be more excited to add the Wholesome Harvest products to our already robust line of over 70 consumer packaged goods," said Nicolas Boudet, international president of FOCUS Brands Inc. "The Cinnabon team is always looking for opportunities to not only innovate in-bakery, but to also provide more points of distribution to meet the ever-growing consumer demand."
"We're thrilled to have the opportunity to launch these Cinnabon products in Walmart-Canada stores," said Caroline Benson, director of retail marketing at Wholesome Harvest Baking LLC. "These delicious bakery items allow consumers to bring the memorable flavours and aroma of Cinnabon into their own home."
The Wholesome Harvest line is baked with Cinnabon's world famous Markara® Cinnamon, making for a burst of Cinnabon with every bite. Both the Cinnamon Scones and the Cinnamon Hearth Loaf, an old-style artisanal bread, are packed with the flavours of Cinnabon and can be the base ingredient for an array of sweet or savoury creations. The Cinnamon Pastry Bites are the perfect on-the-go snacking option as the miniature, flaky treat can be tucked away to enjoy throughout the day!
All the Wholesome Harvest products are now available at Walmart stores across Canada at the suggested retail price of $3.00. The Cinnamon Hearth Loaf is sold in a 14oz. loaf, while Pastry Bites are sold in packs of 28, and the Cinnamon Scones are available in a six-count. Fans can check out the new recipe book at www.Cinnabon.com, for a variety of delicious recipes, from a Cinnabon inspired Panini to a decadent banana spilt!
For more the latest company and product news, follow the brand on social media @Cinnabon on Twitter and Instagram and on Facebook at www.facebook.com/Cinnabon.
About Cinnabon®
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon LLC, a Georgia Limited Liability Company is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon® currently operates over 1,200 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments. Cinnabon® is also a multi-channel licensor, partnering with other companies to provide brand licensed products at foodservice and retail venues. Visit www.Cinnabon.com for more information, follow on Twitter @Cinnabon or become a Facebook fan at www.facebook.com/Cinnabon.
Source: Cinnabon