To-Jo Mushrooms Announces New QR Code

Avondale, PA – To-Jo Mushrooms has announced completion of a new label design for selected fresh mushroom packs that incorporates a Quick Response Code (QR) Code. Consumers can scan the code with their smartphone and then are immediately redirected to the page to-jo.com/meetyourgrowers where they will find a rotating menu of recipes and an overview of To-Jo and its products either by reading the company’s history or watching To-Jo’s corporate video. It is the most innovative and cutting edge technology, enabling both producers and retailers to connect with their customers through their products at store level.

To-Jo’s President Anthony D’Amico, the fourth-generation family leader of To-Jo Mushrooms stated, “Incorporating the QR code on our labels is an important addition to our Social Media marketing initiative. We have already begun exploring the future opportunities of the QR code to offer customers even more information in areas such as traceability and promotions; all in the palm of their hands”

Smartphone users are able to download the application to scan these codes for free through their app store. The label was designed by vendor partner East West Label Conshohocken, Pennsylvania.

To-Jo Mushrooms is a producer/grower of fresh mushrooms including whites, brown and specialty and a processor of value added mushroom products. Distribution to some 28 states of its fresh products is by a company-owned fleet; value added processed products are distributed nationally.

A fourth generation family owned company, To-Jo Mushrooms & its Affiliated Companies are recognized for its commitment to Quality, Innovation and Service while maintaining a legacy of environmental stewardship and food safety. Visit the Company’s website at www.to-jo.com for additional information.

Source: To-Jo Mushrooms, Inc.