CASTROVILLE, Calif. – Ocean Mist Farms is expanding its award-winning Season & Steam line of fresh convenient vegetables with cleaned and ready to cook fresh artichokes.
The Season & Steam line, first launched in 2012 with whole and multiple cuts of Brussels sprouts (SuperShreds SuperFood®, Quick Cook Sprouts®, whole Brussels sprouts and Baby Sprouts), expanded with Kalettes® in 2015 and artichokes in 2016.
“Artichokes are what we’re known for but they are a highly fibrous vegetable and take longer to cook so we’ve perfected the offering,” said Diana McClean, director of marketing.
Ocean Mist Farms Season & Steam fresh vegetables are unique in that the package technology allows user to open the bag prior to cooking, pre-season the contents to their flavor preference, reseal with the zip lock and steam by microwave all within the same bag.
The ability to pre-season the fresh vegetable contents (prior to cooking) is an exclusive convenience attribute to the produce department.
“Some people are intimidated by eating artichokes,” McClean said. “The Season & Steam bag takes all the fear out of the process with home cooks easily making perfectly cooked artichokes in seven minutes.”
Ocean Mist Farms Season & Steam artichokes are available to customers in the United States; the company is supporting the launch with media relations and other activities designed to generate awareness for the new product.
For more information about the company and its products, visit www.oceanmist.com.
About Ocean Mist Farms
Ocean Mist Farms, a fourth generation family-owned business and the largest grower of fresh artichokes in North America, is committed to delivering the highest standards in the industry for food safety, product quality, customer service, innovation and sustainability. The company’s full line of 30 fresh vegetables includes the award-winning Season & Steam and Ocean Mist Organic product lines.
Source: Ocean Mist Farms
