NYDP® – The Deli Patrol® – has introduced single-cut roasts, never macerated, never cooked in a bag, and All-Natural to boot. NYDP’s single-cut, open-cooked offerings are appealing to demanding customers who may otherwise have skipped the deli altogether. “Even so-called All-Natural products that are highly processed don’t satisfy today’s health-and-quality oriented shoppers” says Dan Estridge, NYDP’s Chief Flavor Officer. “Foodie moms and kids immediately see, taste and feel the difference between our real roasts and the usual “natural” factory-food offerings.”
It’s working for Demoulas Market Basket in New England – as Deli-Patrol supplies their All-Natural roasts to service-deli departments at Demoulas chain-wide. Now, they’re ready to take their REAL MEAT IN THE DELI crusade beyond New England in partnership with progressive deli departments farther afield.
Source: NYDP® – The Deli Patrol®
