Wish Farms Returns to Organic Produce Summit with Strategic Growth and Flavor-First Focus

Plant City, FL – Plant City, Florida based Wish Farms, a leading international grower and year-round marketer of organic strawberries, blueberries, blackberries, and raspberries, is proud to announce its return to the Organic Produce Summit this July.

Guided by its mission to “provide the best tasting berries,” Wish Farms is committed to quality at every level of its operation. The company partners exclusively with growers who share their dedication to growing only the most flavorful berry varieties.

In the early 2000’s, Wish Farms was a pioneer in the organic space in Florida, despite skepticism due to the region’s pest and disease pressures. Through perseverance and improvement, the company has continued to refine its practices and now offers a consistent supply of organic berries year-round from multiple growing regions.

“We are committed to the core values that have defined our brand over the years,” said Jason Deis, Director of Business Development. “Our priorities are promoting transparent relationships with our growers, providing outstanding service to retail partners, and consistently delivering great tasting berries for consumers.”

Over the past decade, Wish Farms has experienced extraordinary growth. Highlights include the introduction of Pink-A-Boo® pineberries, expansion of acreage, investments in breeding programs, and the development of its cutting-edge office and warehouse campus. The company continues to explore strategic growth opportunities in key regions while investing in innovative technologies and sustainable practices.

The digital space is ripe for collaboration and promotion, and Wish Farms is eager to create co-branded geotargeted digital ads to help drive consumer demand. The company saw success with the recent “Berry Bonanza” mobile campaign, a creative way to build brand loyalty, while also creating value for their followers. Shoppers signed up by submitting their email and phone numbers. After purchasing a Wish Farms berry package, they text a picture of their receipt and promptly receive a $1 cash rebate via Venmo.

Wish Farms invites attendees of the Organic Produce Summit to visit booth #704 to learn more about their commitment to excellence in the organic produce space.

About Wish Farms:

Feel Good. Eat Berries. Make A Difference.

It isn’t just a catchy phrase, giving back is engrained in the company culture. Through the Wish Farms Family Foundation, a portion of profits are dedicated to their three pillars of giving: Food Insecurity, Youth Education and Community. With a defined mission, they hope to make the world a better place.

Founded in 1922, Wish Farms is a fourth-generation family operated company based in Plant City, FL. It is a year-round grower, shipper and marketer of fresh strawberries, blueberries, blackberries, and raspberries, with pineberries available seasonally, it grows both conventional and organic varieties. Nationally recognized for innovation, Wish Farms utilizes patented traceability technology to ensure quality and safety by tying consumer feedback to specific information from each day’s harvest. 

For more information, please visit www.wishfarms.com.