Market Fresh Promotes Shanan Cox As Senior Director Of Brand Strategy

Nixa, MO – Market Fresh Produce would like to announce the promotion of Shanan Cox as the company’s new Senior Director of Brand Strategy.

Cox’s primary responsibility in her new position will be overseeing all procurement and sourcing activities. She will develop and execute strategies to improve best-in-class procurement outcomes throughout the supply chain. In addition, Cox will be responsible for all customer service entities regarding designated national accounts and will implement a consistent and timely year-round promotional activities program.

“I am excited to help develop strategies that improve our current procurement outcomes and promote the Market Fresh Brand,” Cox said.

Cox began her career at Market Fresh in April 2012 working as a category manager. She has since then been promoted to Director of Supply and Distribution and Director of National Accounts before her most recent position as Senior Director of Brand Strategy.

“Shanan has proved herself to be a strong leader and a huge contributor to the success of our organization,” Market Fresh CEO and owner, Steve Phipps said. “We know she will continue to grow and thrive while fulfilling the duties of her newly established position.”

Market Fresh is one of the fastest growing produce brands in the industry offering full line procurement and category management in tomatoes, potatoes, onions, sweet potatoes, peppers, avocados and kiwi. Through their national network of distribution centers, state of the art Vendor Managed Inventory program, and a proven track record of customer service, Market Fresh continues to help their customers eliminate supply side problems and grow in store categories.

Source: Market Fresh Produce