Produce For Better Health Foundation Announces Retail Honorees

In support of its mission to increase the consumption of fruit and vegetables, Produce for Better Health Foundation (PBH) is pleased to announce the 16 Fruits & Veggies—More Matters® Retail  Role Models and Champions for 2016.  The outstanding efforts of these organizations will be formally acknowledged at an awards luncheon on April 7, 2017 during PBH’s Annual Conference: The Consumer Connection in Scottsdale, Arizona, April 4-7.

“Whether using the logo on marketing materials, packaging, or linking to our websites, the 2016 Retail Role Models and Champions continue to be strong advocates of the Fruits & Veggies—More Matters brand and national health campaign, as well as the mission of PBH,” says Elizabeth Pivonka, CEO of PBH. “I’m pleased with these retailers’ efforts to increase fruit and vegetable education, awareness, and consumption which strengthens our collective work toward a healthier America.”

2016 Retail Role Models:

• K-VA-T Food Stores1
• Meijer, Inc.6
• Niemann’s Foods, Inc.3
• Redner’s Markets, Inc.5
• Robins Air Force Base3
• Roundy’s Supermarkets, Inc.5
• Skogen’s Festival Foods4
• The Kroger Company5
• United Supermarkets1
• Weis Markets4

2016 Retail Champions:

• Ahold USA4
• Giant Eagle, Inc.1
• HEB2
• Hy-Vee, Inc.3
• Schnuck Markets, Inc.2
• Wakefern Food Corporation3

Additional information and the Retail Role Model and Champion criteria can be found on the PBH Foundation website.

Note: Superscript indicates the number of years that the organization has been an award recipient at this particular level of recognition.

 Kristen Stevens, Produce for Better Health Foundation – kstevens@pbhfoundation.org or 302.235.2329, x312

About Produce for Better Health Foundation

Produce for Better Health Foundation (PBH) is a non-profit 501 (c) (3) fruit and vegetable education foundation.  Since 1991, PBH works to motivate people to eat more fruits and vegetables to improve public health.  PBH achieves success through industry and government collaboration, first with the 5 A Day program and now with the Fruits & Veggies—More Matters public health initiative.  Fruits & Veggies—More Matters is the nation’s largest public-private, fruit and vegetable nutrition education initiative. To learn more, visit www.PBHFoundation.org and www.FruitsandVeggiesMoreMatters.org. Follow Fruits & Veggies—More Matters on Facebook or Twitter.

PBH also chairs the National Fruit & Vegetable Alliance (NFVA), consisting of government agencies, non-profit organizations, and industry working to collaboratively and synergistically achieve increased nationwide access and demand for all forms of fruits and vegetables for improved public health.  To learn more, visit www.NFVA.org.

Source: Produce for Better Health Foundation