H-E-B Partners With Dole To Donate Seven Salad Bars To Seguin Independent School District

SEGUIN, TX — Lunchtime at all seven elementary schools in Seguin Independent School District (ISD) will now feature a fresh and fun new way to eat fruits and vegetables.

Committed to increasing healthier options for students, H-E-B will donate seven salad bars to elementary schools in Seguin Independent School District (ISD), a district where 69 percent of students qualify for free and reduced lunch. The self-serve produce bars are made possible through a partnership with Dole Food Company (Dole) and will feature a wide array of fresh fruits and vegetables to boost new choices for students at breakfast and lunch. 

“H-E-B is committed to the well-being of Texans and we have a responsibility to take leadership in improving the health of our communities,” said Hugh Topper, Group Vice President of Fresh for H-E-B. “In particular, investing in our children has the power to change the way future generations see the importance of health and wellness in their lives.”

Representatives with H-E-B and Dole were joined by leadership from United Fresh Produce Association, Chartwells, Seguin ISD and local and state officials today to present Rodriguez Elementary School in Seguin with a new salad bar at a celebration event.

“With one-third of the nation’s children either overweight or obese, we need to look at new ways to encourage healthier eating,” said Bil Goldfield, Dole’s Director of Corporate Communications. “It’s important to start the nutrition conversation, and offer tangible healthy alternatives, as early in childhood as possible. By offering permanent salad bars stocked with fresh fruit and vegetables, we are hopefully establishing healthier eating habits that will last a lifetime.”

The salad bar donations from H-E-B and Dole were organized in conjunction with the United Fresh Start Foundation, a founding partner of the national Let’s Move Salad Bars to Schools initiative. To date, the initiative has facilitated the donation of salad bars to more than 4,100 schools nationwide, benefitting nearly 3 million children every school day.  

H-E-B’s Topper serves on the Board of Trustees of the United Fresh Start Foundation.

“We are pleased to partner with H-E-B and Dole to provide salad bars to schools in this area of the country, ensuring students here will have access to more fresh produce, and healthier options at lunch,” said Tom Stenzel, President and CEO of the United Fresh Produce Association. “Salad bars empower students to make healthy choices and get kids excited to eat their fruits and veggies at school and beyond.”

Seguin ISD and its food service vendor, Chartwells, have pledged to continually stock the salad bars with fresh produce options, ensuring that children get exposure to fruits and vegetables on a daily basis.

New USDA nutrition standards for school lunch require schools to dramatically increase the amount and variety of fruits and vegetable served to students each day, and salad bars are the easiest way for schools to meet these requirements. Research and experience in schools across the country demonstrate that children significantly increase their fruit and vegetable consumption when given a variety of choices in a school salad bar. When offered multiple fruit and vegetable choices, children respond by incorporating greater variety and increasing their overall consumption.

“We are all very excited about this new salad bar, which will reinforce nutrition education messages while providing students the ability to select from a variety of fruit and vegetable options each day,” said Stetson Roane, Seguin ISD superintendent.   

Additionally, Rodriguez Elementary School is already a site for the Sow Healthy Intergenerational Garden initiative that gets children out of the classroom and into the garden. Sow Healthy brings together students and seniors in the community to tend and harvest the crops, side-by-side. The program provides another opportunity of ensuring children are exposed to fruits and vegetables in a fun and tangible way.

About H-E-B

H-E-B, with sales of more than $22 billion, operates more than 360 stores in Texas and Mexico. Known for its innovation and community service, H-E-B is celebrating its 110th anniversary in 2015. Recognized for its fresh food, quality products, convenient services, and a commitment to environmental responsibility and sustainability, H-E-B strives to provide the best customer experience at everyday low prices. Based in San Antonio, H-E-B employs more than 85,000 Partners and serves millions of customers in more than 150 communities. For more information, visit www.heb.com.

About Dole Food Company

Dole is one of the world’s largest producers of high-quality fresh fruit and vegetables — including bananas, pineapple, berries, and other tropical and deciduous fruit, as well as asparagus, broccoli, celery and many other fresh vegetables and packaged salads. Dole strives to provide its customers and consumers the best in class premium quality produce grown in a socially responsible and sustainable way, delivering cutting edge nutrition education and research, and always promoting the health benefits of fruits and vegetables. Visit Dole.com for recipes, serving suggestions and other information, or follow on Facebook and Twitter at www.facebook.com/Dole or twitter.com/DoleTweets.

About The United Fresh Start Foundation

The United Fresh Start Foundation is a 501 (c)(3) not-for-profit organization focused exclusively on increasing children’s access to fresh fruits and vegetables.  Affiliated with the United Fresh Produce Association, the Foundation is committed to helping today’s kid’s achieve the public health goal to make half their plate fruits and vegetables in order to live longer and healthier lives.  We work to create an environment in which kids have easy access to high-quality, great-tasting and affordable fresh fruits and vegetables, whenever and wherever they are choosing snacks or a meal.

Source: The United Fresh Start Foundation