Global Advocacy, Innovation, Climate, Community Among Themes from 2024 IFPA State of the Industry Address
Kicking off the annual International Fresh Produce Association State of the Industry keynote with a recap of various advocacy victories in 2024 and concluding the session with the unveiling of an unapologetically bold new policymaker-oriented campaign focused on the reality that IFPA and its global members Fight for Fresh, IFPA CEO Cathy Burns highlighted the impact fresh produce and floral has on people, plates, and the planet. …