How to Merchandise for Valentine’s Day in 3 Simple Steps

February 4, 2025 General Mills

Seasonal merchandising is a great way to take advantage of increased traffic, drive incremental profits and create an impression as a special occasion hot spot. Putting in a little extra effort on visual display, seasonal decorations and purposeful packaging can pay off big.

How to Get a Grillo’s Pickle Bouquet for Valentine’s Day

The Grillo’s pickle bouquet is a DIY kit filled with everything you need to make your own vinegar-y delight. For $35 (plus shipping), you’ll receive a coupon to purchase a large jar of Grillo’s pickles, a foam base, tissue paper, 15 wooden skewers, a 12-inch card holder, a personalized card, floral filler and a custom pickle vase.

Valentine Roses: Ensuring Your Roses are Ready for the Big Day

January 30, 2025 FloraLife

There are many factors that affect flower life, such as growing conditions, variety choice, transit & storage temperatures, and post-harvest care just to name a few. By taking a few meaningful steps, you can mitigate the risks and ensure that each customer receives beautiful flowers with good vaselife, and therefore maximize the consumer’s experience.

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The Association of Floral Importers of America (AFIA) at the Forefront: Critical Insights and Advocacy Amid Suspended Tariffs on Colombian Flowers

The tariffs would have led to cost increases for flower importers during peak season. With Colombia as the primary supplier and 91% of imported flowers entering through Miami, the tariffs would have disrupted not only the floral supply chain but also Florida’s economy.

California Giant Berry Farms Announces Strong Strawberry Crop Poised for Valentine’s Day

January 24, 2025 California Giant Berry Farms

California Giant’s Florida-based growers are on track to deliver peak volumes spanning from mid-February to mid-March. This crop marks the second year of California Giant’s new “Fresh From Florida” label—an addition to the classic California Giant insignia that promotes Florida agricultural products through consumer marketing campaigns, partnerships with domestic and international retailers, and an established presence at prominent industry tradeshows.