Valentine’s Day: Why Fresh Flower Delivery is a Science
Valentine’s Day is a celebration of romance and love around the world and also a big day for business. …
Valentine’s Day
Prince & Prince Project a 3.5 Billion Dollar U.S. Consumer Floral Market for Valentine’s Day 2019
Prince & Prince, Inc. (P&P), a leader in market research focused on the floral and green plant industries, has released a projection for the retail value of U.S. consumer floral purchasing for Valentine’s Day 2019 (Valentine’s Day is Thursday, February 14th). The P&P floral aggregate spending projection for Valentine’s Day 2019 is over $3.5 billion dollars at retail ($3.55 billion), including all fresh floral products (fresh cut flowers, including arrangements, bouquets, bunches, single stems, and corsages, and indoor potted flowering and foliage plants & planters) and any associated delivery/ handling service fees. …
Fewer Consumers Celebrating Valentine’s Day but Those Who Do Are Spending More
Those celebrating plan to spend $3.9 billion on jewelry (given by 18 percent), $3.5 billion on an evening out (34 percent), $2.1 billion on clothing (18 percent), $1.9 billion on flowers (35 percent), $1.8 billion on candy (52 percent), $1.3 billion on gift cards (15 percent) and $933 million on greeting cards (44 percent). Gifts of experience such as tickets to an event or a trip to a spa are wanted by 40 percent and planned to be given by 25 percent. …
Frieda’s Helps Shoppers Dine in this Valentine’s Day
With economic uncertainty driven by the recent U.S. government shutdown, shoppers may be looking to dine at home this Valentine’s day instead of going out. …
Growers, Wholesalers Weigh in on Valentine’s Day Supply Chain
A Thursday holiday and a strong economy bode well for a successful Valentine’s Day this year — but some long-standing and new challenges, including the partial government shutdown, are worth paying attention to, as florists nationwide gear up for the holiday. …