Lunchables Enters the Produce Aisle for the First Time with New Fresh Fruit Offering

August 2, 2023 The Kraft Heinz Company

The new product line is set to deliver a delicious, wholesome and convenient solution to power kids forward throughout the day, while getting them accustomed to eating fruits by showing up prominently in a product they already know and enjoy. Lunchables with Fresh Fruit is the latest example of the brand’s desire to offer more better-for-you options.

Philadelphia Cream Cheese Debuts Plant-Based Spread Nationwide

July 26, 2023 The Kraft Heinz Company

Philadelphia®, the brand that set the cream cheese standard for over 150 years, announces the nationwide rollout of its first-ever plant-based spread offering. With more than half of people looking to add more plant-based products to their diets,1 Philadelphia brings a new creamy, spreadable sensorial experience to the plant-based category for fans to enjoy coast to coast.

The Oscar Mayer Wienermobile Gets a Beefy New Name for the First Time in Nearly 100 Years

Oscar Mayer ushers in a new era for its beloved Wienermobile, changing the vehicle’s name for the first time since it first hit the road in 1936. The newly coined “Frankmobile”pays homage to the brand’s 100% Beef Franks as it debuts a tasty new recipe with a more balanced flavor profile and iconic beefy taste that is more flavorful than ever – all while sparking miles of smiles and uniting fans around a love of meat.

Kraft Heinz Unveils HEINZ REMIX, The First Customizable Digital Sauce Dispenser

The Kraft Heinz Company unveiled HEINZ REMIX™, the first customizable and IoT-enabled digital sauce dispenser to launch that allows consumers to personalize their own flavor creations.

Oscar Mayer Transforms the Iconic Wienermobile into a Wedding Chapel

April 11, 2023 The Kraft Heinz Company

Oscar Mayer, the brand known for uniting millions over a love of meat, announced the opportunity for soon-to-be-newlyweds to exchange vows in hot-dog bliss. Designed to subvert the seriousness of stressful wedding planning and highlight the joy weddings should bring, fans across the country can sign up to wed at the first-ever “Wienermobile of Love,” a limited-time chapel conveniently located in the elopement mecca of the country: Las Vegas, baby!