This month’s Fruit Tracker’s Fast Facts: The Cast video analysis featuring Stemilt’s Roger Pepperl and Brianna Shales reveals that apple volumes and dollars were down year-over-year for a second time. The Nielsen retail scan data ending on November 21 shows volume is down 1.7 percent, indicating this may be an ongoing trend in the data this year. …
Produce marketer and former retail buyer/merchandiser, Roger Pepperl, is retiring after a 40-year career spent elevating the produce experience for shoppers through innovation, branding, and storytelling. Pepperl has spent 20 years as marketing director for Stemilt, a tree fruit leader based in Wenatchee, Wash. …
While the pandemic certainly changed the course of the year, it has not altered Stemilt’s efforts to partner with the Washington Apple Education Foundation (WAEF) to award students of local agriculture families scholarships to pursue their secondary education goals. …
The apple with the tropical twist is currently being packed and shipped to stores around the nation, just in time for the upcoming holiday season. …
Apple volumes and dollars dipped slightly across the U.S. in October 2020 compared to the year prior, while bags continued to be a leading merchandising strategy during the COVID-19 pandemic. Stemilt reveals these and other Fruit Tracker Fast Facts in its latest video analysis following the release of Nielsen retail scan data ending October 24th. …
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