Valentine’s Day promotions are on the radar and Stemilt’s Pink Lady® apples should be a top promotion contender for the loveliest day of the year. Stemilt’s marketing director, Brianna Shales, explains that retailers should run multi-variety ads with this bright pink apple included in the lineup for maximum benefit. …
Stemilt’s marketing director Brianna Shales and communications manager, Katie Harmon, start 2021 by analyzing the last 12 weeks of Nielsen retail scan data during Stemilt’s Fast Facts: The Cast video analysis. The data ending on December 26 reveals that apple dollars increase and volume is down slightly at the end of 2020, while the top four of the five apple varieties showed dollar gain. …
For the eighth year, the two fruit companies played Santa and granted holiday wishes to 177 children in foster care and low income housing in the Wenatchee and Yakima areas. …
The Joe Nucci Award for Innovation was presented by PRODUCE BUSINESS editor-in-chief Jim Prevor during this year’s New York Produce Show and Conference virtual event on December 11th. …
Stemilt is happy to announce their very own, Brianna Shales, current senior marketing manager, will be Stemilt’s new marketing director starting January 1, 2021. Shales, who’s been with Stemilt for 13 years, will follow the footsteps of Roger Pepperl, who is retiring after over 20 years with the company. …
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