“When we recognized the fact that in-person live events were going away for a little bit of time, we knew that we needed to pivot, and we needed to create a digital experience for customers where they could continue growing their businesses and connecting with buyers of specialty foods,” said Bill Lynch, president of the SFA. …
The past year has been challenging for many specialty food makers seeking to bring new products to market, and even to retain space on retailers’ shelves, but conditions may be improving as retailers look forward to more normal shopping patterns in the future. …
The Specialty Food Association (SFA) has scheduled its sole in-person trade show for 2021. Set for September 27-29, it will be known as the Fancy Food Show 2021 and held at the Jacob Javits Convention Center in New York City. …
The Specialty Food Association (SFA) has launched Infinite Aisle, a new transactional marketplace connecting SFA maker members with distributors and retail buyers. A collaboration with Specialty Food Partners, which facilitates the platform, the member benefit is one of several initiatives launched by the SFA to support members and nurture the growth of the $158.4 billion specialty food industry. …
Ron Tanner, SFA’s vice president of education, content & advocacy, has left the Association to focus on opportunities within international trade, maker preparedness, and regulatory and legislative activities. …
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