For all of the plant-based category’s extraordinary momentum, there are still dairy-lovers out there that like the idea of plant-based beverages but are unwilling to give up the taste and texture of traditional dairy. In fact, in one survey, 53% of people said they wouldn’t purchase plant-based products because of taste1. …
With demand for oatmilk continuing to rise at a significant pace, Danone North America is pleased to announce exciting new opportunities to bring Silk oatmilk, America’s best-tasting original oatmilk¹, to consumers across the country. …
Greek offerings dominate the yogurt category, encompassing nearly half of yogurt sales (44%1). But with roots in traditional dairy, Greek offerings on-shelf lack when it comes plant-based yogurt alternatives, because brands have historically struggled to deliver on Greek’s signature thickness and texture. No plant-based yogurt alternative brand has successfully created a Greek style yogurt alternative that meets consumer taste and texture expectations … until now. …
A national taste test recently declared Silk® as the best-tasting Original Oatmilk1, and now Silk®, America’s No. 1 plant-based beverage brand2, is celebrating its new status as the “Greatest Oatmilk of All Time” in a G.O.A.T.-filled campaign featuring a range of category-defining legends. …
Silk, America’s No. 1 plant-based beverage brand,2 and gold medal-winning athlete Carl Lewis, the newest face of the Silk Soymilk portfolio, want to support HBCU athletes and help close this funding discrepancy through the new Silk Team Protein initiative. …
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