Side Delights Offers Shoppers Solutions as Consumer Dining Habits Drive Breakfast and Brunch Trends at Home

As brunch experiences a revival in cities across the U.S., Side Delights® responds with cost-effective, healthy potato products and recipes for a social media-worthy meal for the morning or any time of day.

Masser Family of Companies Awarded the Employees Excellence Award for Side Delights Amazables! Innovative Potato Product Line

June 11, 2024 Amazables/Side Delights

The Masser Family of Companies (MFC), the eighth-generation family-owned potato farming company, received product innovation awards and citations for the new Side Delights®Amazables! potato product line. 

Side Delights Potatoes Meet Post-Pandemic Consumer Needs, Helping Retailers Cater to Demand

May 22, 2024 Side Delights

Side Delights® announced multiple solutions to shopping habits, from cooking at home and pantry-stocking to preferences on plant-based meals. 

Side Delights Microwaveable Amazables! Now Available to Order

Amazables! is a first-of-its-kind oven crispy-skin style microwavable U.S. No.1 grade Russet potato available with two custom sauces created exclusively by Litehouse®, a leader in dressings, dips, and sauces.

Side Delights to Launch Amazables! at SEPC Show

March 1, 2024 Side Delights

Amazables! is a first-of-its-kind oven crispy-skin style microwavable U.S. No.1 grade Russet potato available with two custom sauces created exclusively by Litehouse®, a leader in dressings, dips, and sauces