Royal Floraholland Asks: The Coronavirus – How are we Handling This?

March 2, 2020 Royal Floraholland

At the moment, there is a lot of attention in the media about the development and spread of the coronavirus. In this news item, you can read more about preventive measures against the coronavirus at Royal FloraHolland.

Sign Up Your New Product for the Glass Tulip Awards 2020-2021

February 20, 2020 Royal Floraholland

Do you have a special and new cultivar that will be on sale in 2020/2021? If so, you qualify for the Royal FloraHolland Glass Tulip Awards 2020-2021. This important award is given to the best market introduction in the floriculture industry.

Royal FloraHolland’s 2020 Sustainability Ambitions

January 10, 2020 Royal FloraHolland

Sustainability is one of the pillars of Royal FloraHolland’s strategy. It offers our members the opportunity to distinguish themselves and strengthen their competitive position. In addition to that, of course, it contributes to making our market place and sector as a whole future proof.

The New Roots of The Flower Trade

November 6, 2019 JEZ FREDENBURGH, BBC

For more than 200 years, the heart of the global trade in cut flowers has been the Netherlands. The world’s largest global auction for flowers began, famously, in a pub.

MacaRouge Takes Pride of Place at Royal FloraHolland Trade Fair Aalsmeer

October 31, 2019 FleuroStar

After winning the coveted FleuroStar Award during the FlowerTrials in June, Begonia MacaRouge is gearing up for the upcoming pot and bedding plant season.