Meet Hettie, a Vibrant New Variety from David Austin Wedding Roses

August 25, 2023 Alexandra Farms

Alexandra Farms, the world’s largest grower of fresh-cut garden roses, proudly announces the latest addition to our collections: Hettie™ (AUSCP17117), a vibrantly colored variety bred by the renowned David Austin Roses in England.

Long-Term Storage of Cut Roses

August 4, 2023 FloraLife

Successful storage of cut roses for a long duration without compromising the postharvest quality is of commercial importance for several reasons.  It will allow growers and bouquet makers to maintain “safely stocks” of harvested flowers during peak seasons.   It will also allow shipping flowers in sea containers as it takes several weeks of transport from growing regions to consumers. 

Royal FloraHolland Merging Aalsmeer and Naaldwijk Rose Auctions

June 8, 2023 Royal FloraHolland

“There is now also the green light for merging the rose clocks in Naaldwijk and Aalsmeer in the second half of this year. The schedule for connecting the rose clocks at Rijnsburg is still being decided.”

Garden Roses: Romantic Elegance

Garden roses have increased in popularity over recent years, especially for events such as weddings, but what exactly is a garden rose? Well, they are essentially roses which have a unique aesthetic, typified by a central mass of clustered petals surrounded by a loose halo of outer petals.

Latin America Has Become a Leading Exporter of Roses

Growers in Latin America have seized on this growth in demand and trade data shows the region now leads the world in the export of the roses.