California Beef Council Unveils Retail Dietitian Toolkit Encouraging Supermarket Beef Sales through Healthy Eating Education
Coinciding with national Nutrition Month, the California Beef Council (CBC) launched their new highly-anticipated Retail Registered Dietitian (RD) Toolkit. The digital toolkit, which is housed on the CalBeef.org website, aims to guide supermarket RDs regarding in-store and virtual tours, beef cooking lesson tips, and shopper talking points surrounding the topics of how cattle are raised, beef sustainability, reading meat package labels at the beef case, and how lean beef fits into a heart-healthy lifestyle. …