10 Plant-Based Concepts that Focus on Transparency

April 19, 2021 Puratos Taste Tomorrow

People who follow plant-based diets examine labels with an especially critical eye. This category has traditionally called for a tremendous amount of preservatives, stabilizers and emulsifiers to extend shelf lives, so plant-based consumers seemed to be more demanding when it comes to food suppliers being transparent in their labels and sourcing information.

5 Clean Label Brands to Keep an Eye On

March 29, 2021 Puratos Taste Tomorrow

91% of consumers read information on food packaging. But what information are they looking for exactly? The latest Taste Tomorrow research shows that the listed ingredients grab the eye first. 64% of consumers state that information matters most on food wrapping. No wonder the clean label trend is booming.

Sparkalis Empowers Food Tech Changemakers and Start-Ups to Turn Ideas Into Success

March 11, 2021 Puratos

Sparkalis, an exciting new venture that will support innovation in the food tech sector, was launched today. Puratos, the international manufacturer of ingredients for the bakery, patisserie and chocolate sectors is launching Sparkalis to support the development of ground-breaking products, services and ingredients, and drive collaboration with start-ups and SMEs.

Puratos Acquires Ruskhleb

February 22, 2021 Puratos

Puratos acquires Ruskhleb to extend its offering of local sourdoughs and allow more bakers in Russia to capitalize on the growing consumer demand for sourdough breads.

Puratos Teams Up With the Longest Established AI Research Group of Europe

February 18, 2021 Puratos

Puratos Group teams up with the longest established AI research group of Europe and secures a VLAIO funding to transform regular recipes into healthier alternatives thanks to Artificial Intelligence (AI).