How to Capitalize on Your Bread Classics

April 8, 2022 Puratos Taste Tomorrow

Expanding the product range is a must for all players in the bakery sector, including retailers and industry. Based on our recent Taste Tomorrow consumer research, you have the best chance of success when making small changes to consumer favorites. Try to further innovate the familiar crowd-pleasers. The classics will always hold their ground in the world of bakery, so consider capitalizing on your traditional bread and bakery products with these 6 tips.

Veg-Based Patisserie: These 4 Factors Drive its Popularity

February 15, 2022 Puratos Taste Tomorrow

In spring 2021 Taste Tomorrow data revealed that vegetable-based sweet patisserie was trending online. And in the most recent Taste Tomorrow data, veg-based patisserie turns out to still be the most striking trend globally. There seem to be 4 key drivers behind this trend. Discover why veg-based sweet patisserie is so popular and get inspired by some deliciously-looking examples.

Puratos Introduces Fresh New Identity Reflecting Its Purpose of ‘Moving the Planet Forward’

February 8, 2022 The Puratos Group

The Puratos Group, global leader in bakery, patisserie and chocolate ingredients and services, has unveiled its new brand identity, featuring a new logo, house colours and a tagline, ‘Food Innovation for Good’. 

Puratos to Open First Bakery School in US

February 8, 2022 Puratos USA

Puratos USA has announced plans for a new baking school in Pennsauken, NJ, its first location in the United States. The program, in partnership with Pennsauken High School, will introduce students in the largely underprivileged community to baking in hopes of creating careers in the industry.

Puratos: Use These Power Ingredients to Elevate Your Bakery, Pastry and Chocolate Products

February 3, 2022 Puratos Taste Tomorrow

When developing new products, you’re constantly balancing to bring something to the market that is tasty as well as healthy. Luckily, there are some ingredients that bring both to the foods in your product range, whether it’s a bread loaf, cookie, cake or chocolate sweet. Extend your product portfolio by incorporating ‘power ingredients’ into your creations that make for tastier products with health benefits that consumers are looking for today.