Sell More Bread, Pastry and Chocolate Online by Addressing These Consumer Doubts
Consumers are adopting a multi-channel attitude, our 2023 Taste Tomorrow global consumer survey pointed out. People are now shopping at several different physical stores – supermarkets, bakeries, coffee shops etc – and ordering food online. Online outlets are key in the consumer shopping journey as we found that 46% of consumers buy groceries online at least monthly. In 2021, that was just 36%. …