The Heart to Heart™ Collection of new Proven Winners® Caladiums will be available for 2020, and it’s generating a lot of buzz in the industry. According to Curt Varsogea, Sales Manager at Four Star, this exclusive line is the result of a partnership with Classic Caladiums of Florida, an international leader in the breeding of Caladiums. …
For the second year, Proven Winners is proudly supporting the Collegiate Plant Initiative (CPI), a student-run organization founded at the University of Florida with the goal of connecting college students with plants and opportunities in the horticulture industry. Proven Winners is providing a total of 6,000 pots of the Annual of the Year™ Lemon Coral® Sedum to give away at CPI’s Plant Drops on six university campuses this year. …
With a goal to reach broader audiences of gardening enthusiasts in 2019, Proven Winners® ColorChoice® has scheduled increased media exposure with the largest broadcast and internet radio campaign they have ever planned, generating over 80 million impressions this year. …
The world’s only plant bracket competition, Shrub Madness®, has just embarked on its sixth year of the thrilling contest that pits shrub-against-shrub in a fierce single-elimination tournament. Based on the college basketball playoffs, 64 Proven Winners® ColorChoice® shrubs will compete in a no-holds-barred battle for the chance to be crowned National Champion. …
Proven Winners will partner with local garden centers to reach over 600,000 attendees at eight Home and Garden shows this spring. This investment in regional opportunities creates value for the retailers and also supports the efforts of regional gardening organizations that are vital to building and maintaining interest among the gardening public. …
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