National Grocers Association Calls for Creative Marketing and Merchandising Submissions

Retailers, wholesalers, suppliers, manufacturers and advertising agencies that create marketing and merchandising programs for independent grocery stores may submit entries; however, the Creative Choice Awards contest is a retailer competition and the retailer that implements the campaign will be awarded.

NGA and Feeding America Hold Congressional Briefings on the Importance of Maintaining SNAP Choice

The National Grocers Association (NGA) and Feeding America held a congressional briefing on the necessity of maintaining SNAP Choice throughout the United States. The briefing consisted of expert speakers on the Supplemental Nutrition Assistance Program (SNAP), including an independent grocery retailer, a person with lived experience on SNAP, and a food bank advisor.

Independent Grocer Testifies Before Congress on Protecting SNAP Choice

Michael Gay, owner and single-store operator of Food Fresh in rural Evans County, Ga., testified before Congress, warning that limiting SNAP choice would undermine the program’s effectiveness, create confusion for participants, and impose a costly bureaucratic burden on small businesses nationwide.

Caroline Sar Joins NGA as Marketing Manager 

Sar joins the NGA communications team in the Washington, D.C., office. She brings experience as a project manager, operations analyst and digital marketing analyst. Her duties will include creating and coordinating marketing strategies across the association, managing NGA’s websites, and developing marketing pieces to communicate with NGA members.

New Online Toolkit Offers Guidance to Grantees Looking for Partners in Retail Grocery

The toolkit was put together to help GusNIP grant recipients, or grantees, acclimate themselves to the challenges involved in partnering with grocery stores.  It contains 54 resources, including project planning guidance, information on point-of-sale technology, background on the grocery industry and more, including a grocery project-planning tool.