Americans Turn to Frozen and Dairy Aisles to Keep Resolutions: Time and Savings Drive New Year Success
According to a survey commissioned by the National Frozen & Refrigerated Foods Association (NFRA), 66% of Americans say pre-portioned ingredients help them achieve their health goals, while 75% cite cost savings as a top reason for choosing the frozen and refrigerated aisles – signaling a continued shift in shopping and eating habits. …