Produce for Better Health Foundation (PBH) partnered with the National Cattlemen’s Beef Association (NCBA) during a panel discussion at this past weekend’s Everything Food Blogger Conference to share how seemingly disparate brands, beef and produce, have come together and partnered with influencers to change the perceptions of healthy, sustainable diets. …
Beef goes virtual as the iconic Beef. It’s What’s For Dinner. brand brings the knowledge of a rancher, the expertise of a chef, and the humor of a dad into the kitchen with the official launch of Chuck Knows Beef, a new beef virtual assistant. Powered by Google Artificial Intelligence and developed in partnership with VMLY&R, a leading digital marketing agency, Chuck is the new virtual go-to expert on all things beef. …
Today the National Cattlemen’s Beef Association launched a new campaign highlighting critical questions about the production of lab-grown fake meat. The Fake Meat Facts campaign will shine a spotlight on the many unknowns that the federal government must clarify before finalizing the regulatory framework for these emerging products. …
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