Mission Produce

Mission Produce Reveals Elevated Identity as the World’s Most Advanced Avocado Network

April 22, 2019 Mission Produce

Mission Produce revealed its elevated identity termed the “world’s most advanced avocado network.” The company sharpened its brand by creating a new website among other improvements. These changes better embody the company’s international reach and showcase the Mission advantage. …

Mission Produce Announces an Elevated Ripening Program Dubbed “Ready”

March 5, 2019 Mission Produce Inc.

This program offers a variety of fun, informative and engaging merchandising tools, all of which promote two ripening stages: a hard piece of stage 2 fruit (“Ready in a Couple Days” 2-3 days) and a ready-to-eat piece of stage 4 fruit (“Ready for Tonight”). When implemented, “Ready” will reduce retail shrink, expand the avocado category, and improve customer satisfaction. …

Mission Produce Announces Changes to Sales Department to Support Company Growth

February 12, 2019 Mission Produce

Mission Produce announces the expansion of its sales department to support the company’s rapid growth. Mission Produce created a business development sector, hired a new senior director of sales, and increased its foodservice division. …

Mission Produce and Hazel Technologies Partner on Shelf-life Extension of Avocados

January 15, 2019 Mission Produce, Inc.

Mission Produce, Inc. and Hazel Technologies, Inc. announce a partnership to extend the shelf-life of avocados and enhance customer experience. As part of the collaboration, Mission Produce will continue to test (with the aim to integrate) Hazel Technologies’ USDA-funded packaging solution across its global supply chain to reduce waste and shrinkage. …

Emeralds in the End Zone — a Winning Play for The Big Game

December 17, 2018 Mission Produce

Mission Produce is gearing up for The Big Game by announcing its Emeralds in the End Zone retail campaign,a strategic promotion that offers retailers and shoppers a winning game day value. …