Market of Choice Redefines Private Label with its New Oregon-Made ‘Craft & Kitchen’ Line

March 4, 2025 Market of Choice

Market of Choice strengthens its commitment to local makers with the announcement of its new private label line, Craft & Kitchen. This new line includes premium dairy products and center store pantry staples distinguished by unique recipes and flavors that have been co-created with Oregon makers and Market of Choice chefs.

Market of Choice Celebrates its 45th Anniversary with the Return of the Product Experience Show

September 9, 2024 Market of Choice

This beloved annual community event is free and will be held on September 26 in Eugene, where Market of Choice is headquartered. Of the more than 250 makers, producers, farmers, and ranchers showcased from around the Northwest sampling and selling their wares, 125 are Oregon vendors.

Oregon’s Market of Choice Invests in a More Resilient Local Food Economy in the Face of Climate Change

May 20, 2024 Market of Choice

As part of this collaboration, Market of Choice is the first major organization to donate to Dry Farming Institute’s efforts to empower growers to thrive with less water. This work includes seed-to-table collaborative market development for dry farmers. This strategic alliance reflects Market of Choice’s dedication to supporting sustainable agriculture and local farmers while promoting a more resilient food system.

Market of Choice MOJO Program Provides Local Makers with a Recipe for Success

May 8, 2024 Market of Choice

The Market of Choice MOJO program helps provide a path to market for Oregon makers, offering much-needed guidance, development support, distribution solutions, and promotion. Often as one of the first retailers to provide market-entry shelf space to these makers, Market of Choice’s partnership and support gives makers time to generate revenue, build brand awareness, and increase production capacity needed to expand distribution regionally and nationally. 

Market of Choice Introduces Carbon-Neutral Beef from Royal Ranch

March 5, 2024 Market of Choice

Independent, family-owned Market of Choice is Oregon’s first grocer to partner with Royal City, Washington-based Royal Ranch, a leader in regenerative agriculture, to bring its carbon-neutral beef to market. Market of Choice customers can now enjoy their preferred USDA Choice cuts from Royal Ranch, available in its full-service and self-service meat departments at all 11 stores statewide.