leafy greens

Pure Green Farms Elevates Consumer Marketing Efforts

January 19, 2022 Pure Green Farms

Pure Green Farms is running a 2-week long social media contest on Facebook and Instagram, where consumers can enter to win a year’s supply of lettuce. The contest itself was designed to increase brand awareness and establish brand loyalty within existing Pure Green Farms customers. …

FDA Issues Report Highlighting Salmonella Outbreak in Packaged Leafy Greens Produced in a Controlled Environment Agriculture Operation

January 17, 2022 FDA

The U.S. Food and Drug Administration (FDA) has released a report on its investigation of the Salmonella Typhimurium outbreak that caused 31 reported illnesses and four hospitalizations in the U.S. between June and August 2021. The FDA worked with the U.S. Centers for Disease Control and Prevention (CDC) and state partners to investigate the outbreak, which was linked through epidemiology and traceback to packaged salad greens during the summer of 2021. This outbreak is believed to be FDA’s first domestic investigation of a foodborne illness outbreak associated with leafy greens grown in a Controlled Environment Agriculture (CEA) operation. …

Oppy Ups the Ante With First Vertical Farming Partnership

November 1, 2021 Oppy

UP Vertical Farms™ is a cutting edge new indoor farm leading the way with the upcoming launch of Canada’s first touchless, high density indoor vertical farm for growing customizable baby leafy greens. Founded by Fresh Green Farms, the company plans to unveil the first phase of operations in the spring of 2022 with the goal of becoming the world’s largest and most sustainable vertical farm by 2023. …

FDA Releases Report on Findings from Sampling of Romaine Lettuce in Yuma, AZ

October 8, 2021 FDA

The FDA is releasing the findings of a sampling assignment for which FDA collected and tested romaine lettuce from commercial coolers in Yuma County, Arizona during February and March 2021. The agency tested the lettuce for Shiga toxin-producing Escherichia coli (STEC), specifically enterohemorrhagic Escherichia coli (EHEC), and Salmonella spp. This assignment was part of the FDA’s ongoing surveillance following multistate E. coli O157:H7 outbreaks of foodborne illness in recent years linked to or potentially linked to romaine lettuce. …

Pure Green Farms Exclusive Leafy Greens Provider For Iconic Midwestern Pizza Chain, Larosa’s

October 7, 2021 Pure Green Farms

Pure Green Farms, the Midwest hydroponic greenhouse, announced that Cincinnati-based LaRosa’s Family Pizzeria will be offering Pure Green Farms Baby Green Leaf lettuce on its menu beginning today. Pure Green Farms will provide over 10,000 lbs. of baby leaf per week to LaRosa’s 66 pizzerias serving Ohio, Kentucky, and Indiana. …