Concepts and New Balance Partner to launch “Low Hanging Fruit” Footwear & Apparel Collection Honoring the Kiwi and Frieda Rapoport Caplan
This month, lifestyle retailer and design company Concepts International—famous for collaborating with manufacturers including New Balance, Nike and Adidas—has taken this unassuming fruit as the inspiration behind its latest collaboration with New Balance footwear. The New Balance 992 “Low Hanging Fruit” sneaker honors Dr. Frieda Caplan, the “Kiwi Queen,” and injects her spirit into popular culture. …
