Jim Prevor’s Perishable Pundit

THE GLOBAL GRAPE SUMMIT 2022
From Six Continents, The Industry Gathers
To Build The Future
In Bakersfield, California, USA

August 16, 2022 Jim Prevor’s Perishable Pundit

With the notion that we all will benefit from a better industry, from increased consumption, diversity in marketing and understanding of new varieties and industry trends, this year’s faculty has stood up to help, and the industry owes them a special vote of thanks. Though we still have a few surprises to unveil on site, it is our great pleasure to unveil the Faculty for The Global Grape Summit 2022. …

Putting Consumer Needs First

June 1, 2022 Jim Prevor, Deli Business Magazine

In a wildly inflationary time, people will be searching for economies — and the supermarket deli has the perfect position. …

The Global Trade Symposium And The Americas: Statistics, Consumer Trends And The Challenges Ahead

December 8, 2021 Jim Prevor’s Perishable Pundit

With the Global Trade Symposium at the New York Produce Show and Conference doing a deep dive this year into the Americas, Chile and the broader Latin American sector will be a prime topic of discussion. …

Branding, Local and The Future of Produce: University of Georgia’s Ben Campbell Speaks Out

December 8, 2021 Jim Prevor’s Perishable Pundit

A favorite research presenter at the New York Produce Show, Professor Ben Campbell will be sharing new research findings on the value of brands in produce, as well as the importance of local in the buying decision. …

Up On The Roof: An Urban Farm Right Above The New York Produce Show And Conference

December 8, 2021 Jim Prevor’s Perishable Pundit

The world is a funny place. Who would have thought that in doing a trade show and conference in Manhattan, probably the most urbanized place in America, that we would be closer to  pear trees and carrots growing than any produce event in the United States, maybe the world! How did this come about? Well because the Javits Center, where we hold the New York Produce Show and Conference just did an expansion and included a rooftop farm, greenhouse and orchard! …