The Foundation for Fresh Produce Engages Consumers With a Unique Twist this National Fruits & Veggies Month

Launched alongside the Have A Plant Movement in 2019 as an opportunity to elevate fruit and vegetable consumption as a national priority, the annual month-long celebration has inspired millions of consumers year over year since its inception. 

Have A Plant Reaches Millions of Consumers During The Consumer Connection Conference Where Produce Industry Marketers Ignite Meaningful Relationships With Consumer Influencers 

The Foundation for Fresh Produce wrapped its 2024 Consumer Connection Conference in Phoenix, Ariz., which is the only event that celebrates and focuses on the consumer. Celebrating the fifth anniversary of the Have A Plant® movement, attendees gathered to collaborate on ways to grow a healthier world, which is the mission of The Foundation for Fresh Produce. 

Foundation For Fresh Produce Gears Up For National Fruits & Veggies Month 2023 This September

The Foundation For Fresh Produce (FFP) is gearing up to celebrate the fifth annual National Fruits & Veggies Month (NFVM). Launched alongside the Have A Plant® Movement in 2019 as an opportunity to elevate fruit and vegetable consumption to a national priority, the annual month-long observance has reached more than 260 million impressions collectively since its inception.

PBH Unveils Influencer VIPs Attending Consumer Connection Conference This April Spanning Retail, Foodservice & Lifestyle, Nutrition & Agriculture

As part of its commitment to connecting the fresh produce industry with consumer-facing decision-makers and influential professionals who inspire consumers daily, Produce for Better Health (PBH) unveils 38 VIP’s who will attend this year’s Consumer Connection Conference this April. Culling from its vast Have A Plant® Influencer Network, this unique group of experts span three distinct points of influence: point-of-sale (retail); point-of-flavor (culinary & foodservice) and point-of-inspiration (lifestyle, nutrition & agriculture).

Produce For Better Health Foundation Unveils Its Largest Have A Plant® Influencer Network to Inspire Millions Of Consumers Each Day

As the Produce for Better Health Foundation’s (PBH) award-winning Have A Plant® Movement continues to grow, so too does its network of committed influencer volunteers. The PBH Have A Plant® Ambassadors are a unique network of experts who regularly contribute content to PBH’s digital ecosystem and span three distinct points of influence: point-of-sale (retail); point-of-flavor (culinary & foodservice) and point-of-inspiration (lifestyle, nutrition & agriculture).