Avocados continue to grow in popularity and are purchased year-round in the United States. However, new data suggests seasonal influences impact retail sales of avocados, driven by supply chain dynamics and shopper purchase behaviors. These influences have steered the category into an evolution of seasonality over the past four years. …
The U.S. Department of Agriculture today announced the appointment of seven members to the Hass Avocado Board. Appointed are two producer members, two producer alternates, one importer member and one importer alternate to fill three-year terms expiring on October 31, 2025, and one vacant importer alternate seat to fill the remainder of the term which expires on October 31, 2024. …
Rising Hass avocado average selling prices (ASP) drove higher retail sales during second quarter holidays. A recent holiday retail recap published by the Hass Avocado Board (HAB) indicated increased dollar sales during Easter, Cinco De Mayo and Memorial Day. The spring holidays drove a combined 123.1 million units and $179.1 million in retail dollar sales. …
Following an extensive call for nominations, the Hass Avocado Board (HAB) named the recipients of its 20th Anniversary Recognition awards at the September Board Meeting and commemorated their service with a presentation and award recognition ceremony. The accolades acknowledge individuals for their outstanding commitment and achievements in “Making it Happen” for HAB by establishing and building the organization over the past two decades. …
Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies that grow sales of fresh Hass avocados. In the constantly evolving retail marketplace, market dynamics are influenced by shopper purchase behaviors and characteristics. …
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