The Floral Marketing Fund (FMF), in partnership with the Vineland Research and Innovation Centre and the University of Guelph, are presenting the final results from a new study on consumers’ perceived value of nursery plants – focusing specifically on garden center consumers in both the US and Canada. The findings are being presented through an upcoming webinar on January 27th and the final report. …
The 2021 Farwest Show, taking place August 18–20 at the Oregon Convention Center in Portland, Oregon, will offer three seminars that can help retail garden centers rejuvenate their marketing tactics and increase sales. …
Like most non-essential businesses in Michigan, garden centers and other retail greenhouse operations in Michigan are currently closed to the public in accordance with the Governor’s “Stay Home, Stay Safe” executive order. Although the duration of this order is yet to be determined, we know it is only a temporary measure. With that in mind, what are some things retailers can do to prepare for the moment when the restrictions are relaxed? …
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