Montana Fruits is a significant local packer/shipper/marketer of quality avocados sourced from growers across Colombia. Family-run Montana already sources fruit for Frutura companies, so today’s deal serves to solidify strong existing relationships. It also strengthens Frutura’s LATAM footprint which is vital to the company’s international strategy. …
Frutura announced a new berry division to be led by that division’s new CEO, JC Clinard. As well as the rebranding of all Frutura berry assets as Sun Belle, including the renaming of Frutura’s berry operations in Mexico. The move to adopt Sun Belle for berries company-wide, reflects the brand’s global power and a desire to make the customer experience seamless and uncomplicated, moving toward surety-of-supply. …
Frutura, the global sales and marketing platform designed to supply international customers with high-quality fruit, 365 days a year, has announced their intent to accelerate their berry capabilities in a meaningful way. Agreements-to-acquire all company assets have been signed with Giddings Fruit and Sun Belle. …
Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, is executing on its plan to become a significant player in avocados. Today it was announced that the company will begin marketing their Hass avocados in North America under the Frutura brand, beginning in the 3rd quarter of 2023. …
Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, has signed a licensing agreement with The Coca-Cola Company. This is the first time The Coca-Cola Company has licensed one of their brands for use within the fresh produce category. …
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