AFE’s Strategic Plan Outlines Priorities for Funding the Future of Floriculture

As the industry continues to adapt to the changing world and new ways of conducting business, the American Floral Endowment (AFE) took the opportunity to also take a deeper look at how they can better support industry members and businesses through their floriculture programs and funding. Through an eight-month Strategic Planning effort, new priorities, goals, and initiatives were identified to provide for continued growth in the industry.

6 Danziger Collections that are Changing the Game

May 25, 2021 Danziger

Breeding quality flowers requires a delicate mix of art and science. While a creative flair is required to successfully capture the market’s imagination, it’s the science that delivers on those seemingly fantastical promises.

FSI 2025: Enhancing Sustainability in Floriculture

FSI multistakeholder members, including producers, traders and retailers have set ambitious aims with a bold strategic plan for enhancing responsibility and transparency within the floriculture supply chain by 2025.

Your Investment in Research Pays Dividends

Science and technology keep moving forward. Sometimes, we may not realize how scientific and technological advancements guide our daily lives and benefit floriculture businesses.

Seed Your Future and the Society of American Florists Form New Partnership to Promote Careers in Horticulture and Floriculture

February 22, 2021 Society of American Florists

Seed Your Future and the Society of American Florists announced their plan to join forces to promote increased awareness of horticulture and floriculture and inspire more people to pursue careers working with flowers and plants.