Midwest Apple Improvement Association Adds 65 Years Experiences to its Team

With growing season accelerating, the Midwest Apple Improvement Association (MAIA) is strengthening the support it provides to its more than 1,000 members by adding two industry veterans to its team.

Applewood Fresh EverCrisp, The Sweetest Apple for Your Healthy Lifestyle

January 28, 2021 Applewood Fresh

When it comes to exciting new apples available this winter, the best was saved for last: EverCrisp® expands its availability this year as a late-season, sweet apple that packs a superior crunch.

Premium Apple Trio Now Available From Rice Fruit Company

November 10, 2020 Rice Fruit Company

Ambrosia, EverCrisp and KIKU® apples are now available –a powerful trio to promote local apples through the holidays and into the New Year.

United Apple Orchards Double EverCrisp Production to Keep Pace With Consumer Demand

March 9, 2020 United Apple Sales

EverCrisp®, originally developed by The Midwest Apple Improvement Association, and planted by leading growers like United Apple Sales, (United Apple) is building momentum and becoming a consumer favorite.

Late Season Variety EverCrisp Lives Up To Promises; Fits Retailers’ Need for Unique Winter Apple

March 15, 2019 United Apple Sales

The Midwest Apple Improvement Association (Newcomerstown,OH) has developed EverCrisp®, a cross between Honeycrisp and Fuji, and worked with a select group of growers like United Apple Sales (Lyndonville, NY) to commercialize the variety and bring something new to retailers at a time when apple sales typically slow down.