“Each of us can speak with an authentic voice about our observations, key cultural shifts and new creative directions in the floral space. In the end, the forecast is a tool; a roadmap that helps me and others consider what is around the bend or across the horizon. It sparks conversation and sometimes, to be honest, it sparks controversy.” …
Debra Prinzing, Slow Flowers founder and creative director, announced details for the 2019 American Flowers Week campaign and unveiled this year’s botanical couture collection featuring nine floral fashion looks designed with iconic American-grown botanicals. American Flowers Week is produced by Prinzing’s Slowflowers.com, the comprehensive online resource that connects consumers with local, seasonal and sustainable flowers. …
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