Don’t take your foot off the promotion pedal yet retailers, spring is the last chance to take advantage of big apple promotions before summer! Stemilt’s marketing director, Brianna Shales, explains the most important thing to remember is to have the right mix of apples in your store on full display to contribute to bottom line apple dollars. …
Stemilt’s Fast Facts: The Cast is kicking off the new year with a brand-new episode featuring new faces. Stemilt marketing director, Brianna Shales, sits down with Tim Harrington to discuss the latest 12 weeks of Nielsen U.S. apple category data from October 9, 2021, through January 1, 2022. Shales and Harrington share how apple dollars are up due to inflation effects and offer promotion opportunities for Granny Smith, Cosmic Crisp®, Pink Lady®, and Fuji apple varieties. …
Today marks the first day of Cosmic Crisp® apple packing for the 2021-2022 season! Stemilt marketing director, Brianna Shales, is excited about the upcoming season and ready to delight consumers around the country this with popular apple variety grown by Stemilt. …
Stemilt’s Fast Facts: The Cast is back and starts their fall return by analyzing the last eight weeks of Nielsen retail scan data ending on October 4, 2021. Stemilt marketing director Brianna Shales and communications manager, Katie Harmon, report the latest apple trends as well as provide insight on how to prep for Cosmic Crisp®’s arrival in a few short weeks. …
or the second year in a row, the Cosmic Crisp® brand apple has earned a Healthy Snack Award from Good Housekeeping Institute. Appearing in the July/August issue of Good Housekeeping Magazine, the 2021 Healthy Snack Award testers gave the classically bred cross of the Honeycrisp and Enterprise varieties, “top marks for a crisp bite and a refreshing taste.” …
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