Certified Angus Beef Brand

Cattlemen and consumers share the desire to serve their families safe, high-quality meals, but both are starting to share a deeper understanding of beef from pasture to plate. …

The National Cattlemen’s Beef Association executive director of producer education and sustainability said, “BQA positively impacts consumer confidence, and we see more and more supply chain interest as well. Buyers of cattle and beef are interested in knowing producers are taking the time and initiative to get certified.” …

Sales tonnage for the Prime extension has been on a four-year climb, and up 36.6% in 2019 alone. Traditionally, foodservice partners marketed nearly all of that supply, but ’19 saw an amazing 90% increase in retail sales. …

Connect with the changing food culture to keep beef at the center of more plates. That’s advice from Anne-Marie Roerink of 210 Analytics, who spoke at the late-August Feeding Quality Forum in Amarillo. …