California Walnuts Spotlights Demand Drivers for National Fruits & Veggies Month

In celebration of National Fruits & Veggies Month this September, California Walnuts is highlighting the retail value of merchandising California walnuts alongside fresh produce in supermarket grocery stores to drive incremental sales. National Fruits & Veggies Month, developed by the Foundation For Fresh Produce (FFP), is an annual effort that encourages consumers to find creative ways to Have A Plant every time they enjoy a meal or snack for happier, healthier lives.

USDA Amending the Federal Marketing Order for California Walnuts

August 23, 2023 USDA AMS

USDA announced that producers of walnuts grown in California voted for six amendments to the federal marketing order regulating the handling of walnuts grown in California.

Natural Delights Helps Consumers Snack Smarter This Summer

Bard Valley Natural Delights® partnered with California Walnuts and Registered Dietitian Frances Largeman-Roth to encourage people to “snack smarter” this summer. Their joint satellite media tour took place on June 8 and reached 12 million consumers across the country with more than 1,000 television and radio placements.

California Walnuts to Launch Global Marketing Initiative on March 3 with Coordinated “Power of 3” Events across the Globe

“Power of 3” will launch on March 3rd with a first-ever global event celebrated in the USA, Germany, India, Japan, South Korea, Spain, Turkey, the United Kingdom and the Middle East to showcase how they like to get their daily handful of walnuts.

California Walnuts and The Produce For Better Health Foundation Partner To Launch “Have A Plant: The Plant-Forward Eating Guide”

California Walnuts and PBH created the guide and corresponding tools based on years of evidence to provide food and nutrition professionals with new resources to motivate more Americans to enjoy more fruits and vegetables, along with other deliciously nutritious plant foods, more often.