Butterball’s Bold New Packaging Hits Retailer Shelves Next Month

July 15, 2024 Butterball, LLC

Butterball, LLC is rolling out a bold, modern and fresh new look for its portfolio of retail products for the first time since 2018. The dramatic redesign will enhance the consumer shopping experience by incorporating a consistent look and feel across all product lines with easy-to-read labeling, an eye-catching bright blue design, and an interactive QR code to boost shopper engagement with the brand. 

Butterball and Bumble for Friends Unite to Encourage Togetherness this Holiday Season

October 18, 2023 Butterball

Butterball, the best known and most loved* brand of turkey in the U.S., today announced a first-of-its-kind collaboration with Bumble For Friends, an app for finding like-minded friends nearby. The #FindYourTable partnership brings the leaders in Thanksgiving and friendship together featuring a series of Friendsgiving events and a variety of resources to help people make new connections and discover the joy and ease of gathering with friends and family, over turkey, this holiday season.

Butterball Releases Its 2023 Thanksgiving Outlook Report

August 30, 2023 Butterball 

Butterball, the best known and most loved* brand of turkey in the U.S., released its annual Thanksgiving Outlook Report, revealing consumer plans and sentiment with the holiday less than three months away. 

Butterball Launches Bun-Length Hearty Turkey Sausage Links

May 2, 2023 Butterball

Butterball, LLC has launched Butterball® Hearty Turkey Sausage, an innovative new product in the protein space perfect for every season, every day. The butcher-style turkey sausage link is bun-length and offers the same taste and texture of its pork counterparts, but with 70% less fat than pork and beef smoked sausage*. It is available in two flavors: Old World Smoked and Polish Style.

Butterball, LLC Announces Brett Worlow as new General Counsel

January 11, 2023 Butterball

Butterball, LLC is pleased to announce industry veteran Brett Worlow has joined the company’s executive leadership team as general counsel and corporate secretary, effective January 2023.