Borden Dairy

A new study of 2,000 Americans, conducted in advance of National Dairy Month in June, has found that viewing a glass as half-full not only tracks with more optimistic thinking, but it may line up with even more personality traits including decisiveness, playfulness, and creativity. …

Borden, founded more than a century and a half ago, has reemerged with new ownership, leadership, a focus on its people and an optimistic vision to reclaim its position as the undisputed leader in the dairy industry. At the center of this dramatic revival is the beloved Elsie, Borden’s iconic spokescow, who has been given a more modern look. …