Naturipe Farms Set to Quadruple Greenhouse Strawberry Program this Season

December 10, 2024 Naturipe

With new investments in expanded acreage, cutting-edge growing techniques, and more flavorful proprietary varieties, Naturipe is expected to quadruple its supply of premium greenhouse strawberries during the 2024-2025 season.

Frutura Forms New Division to Prioritize Berries and Names Berry Industry Leader as Berry Division CEO

December 10, 2024 Frutura

Frutura announced a new berry division to be led by that division’s new CEO, JC Clinard. As well as the rebranding of all Frutura berry assets as Sun Belle, including the renaming of Frutura’s berry operations in Mexico. The move to adopt Sun Belle for berries company-wide, reflects the brand’s global power and a desire to make the customer experience seamless and uncomplicated, moving toward surety-of-supply.

Wish Farms Promotes James Peterson to Chief Operating Officer

August 13, 2024 Wish Farms

At Wish Farms, Peterson implemented several successful initiatives, including the modernization of planning and execution strategies. With a strong focus on exceptional customer service and controlled growth, the company has experienced a tailwind of increased market share in the berry category. Under his leadership, sales revenue increased 633%.

Driscoll’s Celebrates Strawberry Moon with Exclusive Instacart Free Strawberry Giveaway*

June 18, 2024 Driscoll's

As celestial event lovers prepare for the enchanting glow of the Strawberry Moon, Driscoll’s is giving away a free clamshell of Only The Finest™ strawberries, delivered straight to your doorstep for FREE via Instacart on June 21st.  

Discover How AgroFresh is Empowering the Business of Fresh this April  

April 18, 2024 AgroFresh

Attendees are invited to speak with AgroFresh team members about our full lineup of near- and post-harvest solutions, now including Pace International’s full portfolio of post-harvest solutions, equipment, and technical services, and the industry leading SO2 intelligent packaging technology for table grapes, berries and flowers from Tessara.