My family has been farming and ranching outside of Corinne, Utah since 1900 – that’s 123 years, when you do the math. Today, JY Ferry & Son, Inc. is a farming, feeding, ranching, and wetlands/wildlife operation. My brother Ben, my son Joel and I jointly manage our land resources with a cooperative and sustainable approach. …
As a contractor to the national Beef Checkoff, NCBA is focused on beef promotion and research to help drive demand for beef. However, we cannot do it alone, and that is why we value our partnerships with you. Without your efforts to get beef onto the consumers’ plates, we will not be able to maintain the strong demand we currently see for our great product. …
Before drivers in the legendary DAYTONA 500 put the pedal to the metal, award-winning celebrity Chef Ryan Clark put the beef to the flame, sharing, crowd-pleasing and easy tailgate recipes with TV and radio stations during a satellite media tour. …
The Beef Checkoff’s Northeast Beef Promotion Initiative (NEBPI) is building upon its relationship with Seton Hall University (SHU) Athletics during the 2022-2023 season with beef recognized as the Preferred Protein of the Seton Hall Pirates. …
The National Cattlemen’s Beef Association (NCBA), on behalf of the Beef Checkoff, is continually monitoring and identifying the main drivers of beef demand. These five primary demand drivers are thought to be some of the most significant influencers of beef demand, and consist of eating experience, convenience/versatility, price, raised/grown, and nutrition. …
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