For many consumers, their love affair with the great taste of beef is found in middle meats – cuts from the Rib, Loin and Sirloin.1 While Ground Beef, strips, cubes, end and minor primal cuts are also popular choices, consumer willingness to pay handsomely for the middle meat experience clearly confirms a special enthusiasm for these cuts. …
The national Beef Checkoff welcomed the opportunity to engage, on a local level, with the Pennsylvania Academy of Family Physicians (PAFP), helping sponsor their Annual Spring Meeting and CME Conference, March 7-10, in historic Gettysburg, PA. …
Year-end sales data has arrived and 2018 was an excellent year for beef at retail. Compared to 2017, monthly beef dollar sales were higher throughout the year and total beef sales increased 6.0% nationwide, on sharply higher volumes accompanied by stronger prices (see chart).1As noted previously, these positive factors combined to drive consumer demand for beef higher.2 …
Cattle producers Chuck Coffey, Jared Brackett and Hugh Sanburg Sanburg are the new leaders of the Cattlemen’s Beef Promotion & Research Board (CBB). This officer team is responsible for guiding the national Beef Checkoff Program throughout 2019. …
Recent reports question beef’s role in a healthy, sustainable diet. Beef is healthier and more sustainable today than at any point in time. History and well-established research have consistently shown that practical, balanced dietary patterns grounded in science promote health and sustainability, not eliminating single foods, like beef. …
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