Make Weeknight Meals Easy for Back-to-School Season

The Beef. It’s What’s For Dinner. brand, funded by the Beef Checkoff, has teamed up with three chefs to share convenient and versatile meal ideas that are sure to be family favorites and will help everyone ease back into the routine.

Grill Gourmet Veal this Summer

Switch up your regular burger, chicken, and steak nightly recipes by adding our at home gourmet Veal recipes. Grilling season won’t last forever, so grab your ingredients and get to the grill. Don’t forget you can order Veal online right to your doorstep if you are having a hard time finding it at the local grocery.

Kick Off Summer Grilling Season With National Beef Burger Day

May 29, 2024 The Beef Checkoff

With the weather heating up and cookouts on the horizon, grill master’s everywhere are sharpening their skills and preparing to kickoff summer with beef on the grill. In fact, most men (52%) and about a third of women (35%) consider the ability to properly grill beef to be a top five life skill.[1] The Beef. It’s What’s For Dinner. brand, funded by the Beef Checkoff, is celebrating National Beef Burger Day by sharing three juicy, burger recipes and tips to cook your burger to perfection.

NorCal Dairy Tour Provides Beef and Dairy Nutrition and Sustainability Insights

Recently, the California Beef Council (CBC), in partnership with the Dairy Council of California, took 55 future healthcare professionals, students, educators, and school nutrition professionals to DeSnayer Dairy in Lodi, California to learn about and see firsthand the critical role dairy farms play in sustainable agriculture and supporting school nutrition programs.

Northeast Beef Producers Gathered In Canandaiguia For Workshop

The workshop provided regional beef producers with insights surrounding consumer trends, the importance of the Northeast Beef Directory as a resource for consumers to locate beef producers selling direct to consumers, and more. Attendees had the opportunity to engage staff from the Cattlemen’s Beef Board during the Beef Checkoff Academy training, which taught producers about the basics of the Beef Checkoff, the Beef Checkoff funding process, and current Beef Checkoff funded projects.